PureHealth Expands Inclusive Healthcare Workforce with 100 People of Determination Hires
PureHealth has reached a major milestone in its efforts to build a more inclusive healthcare workforce, hiring 100 People of Determination into roles across its Care & Cover network in the United Arab Emirates. The achievement forms part of the organisation’s ongoing partnership with Abu Dhabi’s Department of Community Development (DCD), with support from the Department of Health – Abu Dhabi (DoH).
The initiative reflects a broader commitment to creating employment opportunities, strengthening workforce participation and ensuring that People of Determination can contribute their skills and expertise across the healthcare sector. It also supports Abu Dhabi’s wider vision of developing an intelligent, integrated and inclusive healthcare ecosystem in which people remain at the centre of policies, services and economic development.
The milestone was recognised at a joint event attended by senior government and healthcare leaders, including His Excellency Engineer Hamad Ali Al Dhaheri, Undersecretary of the Department of Community Development; Her Excellency Dr Noura Khamis Al Ghaithi, Undersecretary of the Department of Health – Abu Dhabi; and Shaista Asif, Group Chief Executive Officer of PureHealth. Senior representatives from across the healthcare sector, PureHealth’s network and members of the People of Determination community also participated in the event.
The gathering highlighted the importance of collaboration between government institutions and private-sector organisations in creating sustainable employment opportunities and supporting greater participation of People of Determination in the workforce.
Building an Inclusive Healthcare Workforce
The hiring of 100 People of Determination represents a significant step in PureHealth’s efforts to make inclusion an integral part of its workforce strategy.
Rather than limiting opportunities to a particular type of role, the initiative has enabled People of Determination to take on positions across multiple functions within the organisation. These include finance, marketing, human resources, operations and clinical functions.
The range of roles demonstrates the importance of recognising talent based on skills, capabilities and potential. It also reflects the growing understanding that an inclusive workforce can contribute to stronger organisations by bringing together individuals with different experiences, perspectives and areas of expertise.PureHealth’s Care & Cover network encompasses a broad range of healthcare and healthcare-related entities, creating opportunities across different professional environments.
The organisation said the partnership with DCD is focused not only on recruitment but also on creating an environment in which People of Determination can develop their careers, gain experience and contribute meaningfully to the healthcare ecosystem.
Government and Private Sector Collaboration
The initiative is being delivered as a public-private partnership under the Department of Community Development’s People of Determination Empowerment Plan.The partnership supports Abu Dhabi’s long-term objective of increasing meaningful workforce participation among People of Determination. It also demonstrates how government bodies and private organisations can work together to translate inclusion strategies into tangible employment outcomes.
His Excellency Engineer Hamad Ali Al Dhaheri, Undersecretary of Abu Dhabi’s Department of Community Development, said the milestone demonstrates the impact that effective collaboration can have in advancing the leadership’s vision for an inclusive society.According to Al Dhaheri, enabling People of Determination to participate, contribute and realise their potential is an important element of Abu Dhabi’s broader social and economic development agenda.
The achievement also reflects progress toward embedding inclusion across policies, programmes and services, with an emphasis on placing individuals and their needs at the centre of development.
Supporting Social and Economic Empowerment
Employment can play an important role in supporting independence, personal development and long-term economic participation.For People of Determination and their families, meaningful employment can provide opportunities to build professional skills, pursue career aspirations and participate more actively in society.
Al Dhaheri emphasised that social and economic empowerment are fundamental to improving quality of life for People of Determination and their families. Greater access to employment can support independence while allowing individuals to plan for their professional and personal futures.
Workplace participation can also contribute to stronger family stability by creating greater opportunities for individuals to establish sustainable careers and achieve greater economic independence.The initiative aligns with the objectives of the UAE Year of the Family, which places emphasis on strengthening families and supporting social wellbeing.
By creating opportunities for People of Determination to become active participants in the workforce, the programme contributes to a broader vision of a society in which individuals are empowered to make meaningful contributions to national development.
Aligning with Abu Dhabi’s Long-Term Strategy
The collaboration between PureHealth and DCD forms part of Abu Dhabi’s broader efforts to implement the Abu Dhabi Strategy for People of Determination.The strategy aims to expand inclusion and empowerment across important areas of social and economic life. Employment is a key component of that objective because access to meaningful work can influence independence, social participation and professional development.
DCD continues to work with partners across different sectors to transform strategic objectives into practical programmes and sustainable outcomes.PureHealth’s participation provides an example of how these objectives can be translated into opportunities within the healthcare sector, one of the UAE’s most important and rapidly developing industries.
The partnership also supports the wider ambitions of the UAE Centennial Plan 2071, which includes the development of a future-focused society capable of creating opportunities for its population and making effective use of available talent.
Department of Health Highlights Role of Inclusion
The Department of Health – Abu Dhabi has also played a supporting role in the initiative.Her Excellency Dr Noura Khamis Al Ghaithi, Undersecretary of the Department of Health – Abu Dhabi, said the department’s work is driven by the goal of improving lives and strengthening the health and wellbeing of communities.
She highlighted the importance of creating opportunities for individuals across society to contribute and thrive.The participation of People of Determination within PureHealth’s healthcare workforce demonstrates how inclusion can extend beyond access to healthcare services.
People of Determination can also contribute their knowledge, skills and perspectives to the development of healthcare systems.This creates a two-way model in which inclusive healthcare means not only ensuring that services meet the needs of People of Determination but also enabling them to participate in shaping the future of healthcare.
The Department of Health’s support reinforces the importance of integrating inclusion into the broader healthcare ecosystem rather than treating it as a standalone initiative.
PureHealth’s Commitment to Talent and Inclusion
For PureHealth, the hiring milestone represents an important part of its broader workforce and inclusion strategy.Shaista Asif, Group Chief Executive Officer of PureHealth, described the achievement as a significant moment for the organisation and linked it to the UAE’s broader vision of empowering people to contribute to national development.
Welcoming 100 People of Determination into the workforce, she said, reflects PureHealth’s commitment to recognising talent and creating opportunities for individuals across the communities it serves.The company also emphasised the principle that talent should not be limited by boundaries or assumptions.
Creating an inclusive workplace means identifying capabilities, providing appropriate opportunities and supporting employees as they develop professionally.PureHealth intends to continue creating an environment in which People of Determination can grow, take on leadership responsibilities and contribute to the future direction of healthcare.
Diverse Roles Across PureHealth’s Network
Since the partnership began, People of Determination have taken on roles across a wide range of PureHealth entities.These include SEHA, SEHA Clinics, Sheikh Shakhbout Medical City, PureLab, Daman, PureCS, The Medical Office, Rafed, OneHealth, Tamouh and The Life Corner.
Employees have joined departments spanning finance, marketing, human resources, operations and clinical functions.The diversity of these positions is significant because it demonstrates that inclusive employment can extend across multiple areas of a healthcare organisation.
Healthcare systems depend on professionals working across clinical, operational, administrative, technological and support functions. Providing opportunities across these areas allows organisations to identify talent in different fields while giving employees opportunities that match their abilities and career interests.
The initiative therefore goes beyond a numerical employment target and focuses on creating meaningful participation across the organisation.
Connecting Recruitment with Long-Term Career Development
Recruitment is only one element of creating an inclusive workforce.PureHealth’s partnership with DCD also aligns with the organisation’s wider Empowering Abilities initiative, which focuses on accessibility, tailored training and long-term career development.
Such programmes are important because successful inclusion requires more than bringing employees into an organisation. Employees also need an environment in which they can develop skills, access appropriate training and pursue career progression.Tailored training can help employees understand workplace systems and processes while enabling organisations to identify opportunities for professional growth.
Accessibility is another important component of an inclusive workplace. By embedding accessible practices into organisational operations, companies can help ensure that employees have the resources and support needed to perform effectively.PureHealth’s approach combines these elements with employment opportunities, creating a broader framework for inclusion.
The partnership between PureHealth, DCD and DoH is expected to continue developing programmes focused on inclusion and empowerment.Future areas of collaboration include research, policy development and social care services, expanding the partnership beyond employment and into other areas that can influence the lives of People of Determination.
Research and policy development can help identify new approaches to inclusion, while social care programmes can strengthen support systems for individuals and families.The collaboration also provides an opportunity to develop innovative models that can potentially be applied across the UAE healthcare sector.
As the healthcare industry continues to evolve, workforce diversity and inclusion are likely to remain important considerations for organisations seeking to build sustainable and people-centred systems.
A Milestone for Inclusive Healthcare
PureHealth’s hiring of 100 People of Determination represents a significant milestone in the development of an inclusive healthcare workforce in Abu Dhabi.The initiative demonstrates the potential of public-private partnerships to create tangible opportunities while supporting broader government strategies for social and economic empowerment.
By placing People of Determination in roles across clinical, operational, administrative and corporate functions, PureHealth is helping demonstrate that inclusion can be integrated into the everyday workforce rather than treated as a separate programme.The partnership with DCD, supported by DoH, also reinforces Abu Dhabi’s broader commitment to building a society in which individuals have opportunities to participate, contribute and develop their potential.
For People of Determination, access to meaningful employment can support independence, professional growth and greater participation in society. For the healthcare sector, their contributions can bring valuable perspectives and capabilities to organisations serving diverse communities.As PureHealth and its government partners continue developing programmes in employment, research, policy and social care, the 100-hire milestone provides a foundation for further progress.
The initiative ultimately reflects a broader vision of healthcare in which inclusion extends across both the delivery of services and the people who help shape them. By continuing to expand opportunities and strengthen inclusive workplace practices, PureHealth aims to contribute to a healthcare ecosystem where talent is recognised, potential is supported and every individual has the opportunity to play a meaningful role in the UAE’s future.
Source link: https://purehealth.ae/
