Prolucent®, a leading provider of healthcare workforce optimization software and services, has announced a strategic investment from Northwell Holdings, the for-profit investment arm of Northwell Health, New York’s largest healthcare provider and private employer. This extended Series A funding follows Northwell Health’s successful use of Prolucent’s platform and aims to accelerate the development and expansion of Prolucent’s AI-driven workforce management solutions for healthcare organizations across the country.
“We see significant market potential in Prolucent’s vendor-neutral workforce management solutions, which streamline labor management for permanent, part-time, per diem, and travel staff on one platform,” said Kate O’Donnell, Managing Director of Northwell Holdings. “Prolucent is transforming how healthcare systems manage their workforce, providing essential tools to reduce labor costs, improve operational efficiency, and strengthen competitive advantage. We look forward to supporting their ongoing innovation.”
Since 2023, Prolucent has been Northwell Health’s key partner for contingent workforce technology, integrating FlexStaff—Northwell’s internal staffing agency—with external contract staffing agencies through the LiquidCompass VMS+ platform. Deployed across Northwell’s 21 hospitals in the New York metro area and beyond, Prolucent facilitates comprehensive management of staffing orders, fulfillment, credentialing, invoicing, and more. Advanced analytics offer insights into labor utilization and cost efficiency, enabling informed staffing decisions that promote sustainable labor cost savings.
Carolyn Doyle, CSP, VP at Northwell and CEO of FlexStaff, noted, “Prolucent’s vendor-neutral approach has revolutionized our operations, ensuring competitive rates and transparent pricing for contingent labor. Our partnership has also enhanced efficiency through data and system integrations, maintaining the high standard of care our patients expect. As Northwell continues to lead in healthcare staffing advancements, our collaboration with Prolucent will remain crucial to our success.”
“We’re excited to deepen our partnership with Northwell Health and expand our platform capabilities to help healthcare organizations tackle labor challenges with flexible, cost-effective solutions,” said Bruce Springer, co-founder and CEO of Prolucent. “Northwell Health’s positive experience with Prolucent highlights the platform’s proven impact, making it an essential tool for innovative health systems aiming to optimize workforce management.”
About Prolucent
Prolucent is redefining healthcare workforce optimization. Our AI-powered solutions—featuring a flexible management platform, talent marketplace, digital front door, and real-time workforce intelligence tools—empower healthcare organizations to attract, hire, and engage their workforce with agility. Leveraging Prolucent’s full capabilities helps organizations gain a competitive edge, improve operational efficiency, reduce labor costs, and build a sustainable, future-ready workforce.
About Northwell Holdings
Northwell Holdings is a fully owned, for-profit subsidiary of Northwell Health, dedicated to creating value by investing in early-stage companies, establishing commercial joint ventures, and advancing data collaborations that foster innovation in patient care and health diagnostics. We invest in companies aligned with Northwell’s mission to enhance health outcomes and improve patient experiences. Through strategic partnerships, Holdings utilizes Northwell Health’s extensive data assets to develop AI-enabled solutions that address healthcare inequities. Northwell Health is New York’s largest healthcare system.
