Brightline Expands Access to Pediatric Mental Health Care with New Manhattan Clinic and Strategic Northwell Health Partnership
In response to the escalating national crisis in children’s mental health—and the persistent barriers families face in accessing timely, high-quality care—Brightline, a pioneering pediatric mental health company, has announced the opening of its third in-person clinic in New York City. Located at 330 W 58th St, Suite 611, near the bustling Columbus Circle neighborhood in Manhattan, the new clinic marks a significant milestone in Brightline’s mission to transform how children, teens, and their families receive mental health support.
Since launching its flagship Brooklyn clinic earlier this year, Brightline has witnessed unprecedented demand for its evidence-based services, which include comprehensive psychological evaluations, therapy, psychiatry, and specialized treatment for complex behavioral health conditions. This surge reflects a broader trend: according to the Centers for Disease Control and Prevention (CDC), more than 1 in 5 children in the U.S. experience a mental, emotional, or behavioral disorder each year, yet fewer than half receive the care they need. Brightline’s expansion is a direct response to this urgent gap.
Founded in 2019, Brightline began as a virtual-first mental health platform with a vision to make expert pediatric care more accessible, affordable, and effective. Over the past five years, the company has evolved into the leading integrated pediatric mental health solution in the country, having served hundreds of thousands of children and families. Its success stems from a unique hybrid care model that seamlessly blends in-person and virtual services, allowing families to choose the format that best fits their schedules, preferences, and clinical needs.
The opening of the Manhattan clinic follows the successful launch of Brightline’s Brooklyn location and a third site on Long Island, collectively forming a robust tri-state presence that significantly increases access for New York families. But Brightline’s growth strategy extends beyond physical locations. In a major development underscoring its commitment to systemic change, the company recently announced a strategic partnership with Northwell Health—the largest healthcare provider and private employer in New York State. This collaboration is designed to integrate Brightline’s specialized pediatric mental health expertise into Northwell’s extensive network of primary care and specialty services, creating a more coordinated, whole-person approach to children’s health.
“Our third clinic opening, along with our partnerships with leaders like Northwell Health and major health plans, allows us to reach even more families across New York in a flexible, responsive way that truly meets their needs,” said Naomi Allen, CEO and Co-founder of Brightline. “Access to affordable, quality pediatric mental health care remains one of the biggest challenges facing families today. Our mission is to break down these barriers—whether they’re geographic, financial, or logistical—and ensure every child gets the support they deserve, when they need it.”
At the heart of Brightline’s approach is a multidisciplinary team of licensed pediatric therapists, clinical psychologists, and child and adolescent psychiatrists—all deeply experienced in addressing the full spectrum of childhood behavioral and mental health concerns. Unlike traditional models that often silo services or require families to navigate fragmented systems, Brightline offers a unified, family-centered care experience from the first point of contact through ongoing treatment and follow-up.
The new Manhattan clinic will provide a comprehensive suite of services tailored to the diverse needs of children and adolescents, including:
1. Comprehensive Psychological Testing and Assessment
Brightline offers in-depth, in-person evaluations to diagnose a wide range of developmental, cognitive, and emotional conditions. These include autism spectrum disorder (ASD), specific learning disabilities (such as dyslexia or dyscalculia), executive functioning challenges, school readiness concerns, and assessments for giftedness. Each evaluation is conducted by licensed psychologists using gold-standard tools and culminates in a detailed report with actionable recommendations for schools, families, and other providers.
2. Treatment for Common Mental Health Concerns
For children and teens experiencing depression, anxiety, trauma, grief, or adjustment difficulties, Brightline provides individualized therapy grounded in evidence-based modalities such as cognitive behavioral therapy (CBT), trauma-focused CBT, and parent-child interaction therapy (PCIT). When clinically appropriate, psychiatric services—including medication evaluation and management—are integrated into the care plan under the supervision of board-certified child psychiatrists.
3. Specialized Programs for Higher-Acuity Conditions
Recognizing that some children require more intensive support, Brightline has developed focused clinical pathways for complex conditions like Obsessive-Compulsive Disorder (OCD), Attention-Deficit/Hyperactivity Disorder (ADHD), and disruptive behavior disorders (including oppositional defiant disorder and conduct disorder). These programs combine diagnostic precision with targeted interventions, often involving both the child and caregivers in the therapeutic process.
4. Parent and Caregiver Support
Brightline understands that parents are essential partners in their child’s mental health journey—and that they often carry significant emotional and logistical burdens. The company offers dedicated support for caregivers, including coaching, psychoeducation, and skills-based training to help them respond effectively to their child’s needs while also attending to their own well-being.
5. Clinically Informed, Developmentally Appropriate Care Plans
Every child is unique, and Brightline’s care plans reflect that reality. Treatment strategies are tailored not only to the presenting concern but also to the child’s developmental stage, temperament, family dynamics, and cultural background. This personalized approach ensures that interventions are both clinically sound and practically feasible for families.
6. Integrated, Family-Centered Coordination
Perhaps most distinctively, Brightline operates on a family-centered care model. Each family is assigned a dedicated care team that works collaboratively to develop a “care roadmap”—a clear, step-by-step plan outlining goals, interventions, timelines, and expected outcomes. Crucially, Brightline’s clinicians proactively coordinate with the child’s pediatrician and other healthcare providers to ensure mental and physical health care are aligned, reducing duplication and improving overall outcomes.
Importantly, Brightline’s services are designed to be accessible. The company works with numerous commercial health plans and is actively expanding its in-network coverage, significantly lowering out-of-pocket costs for families. Its hybrid model also reduces common access barriers—such as long waitlists, transportation challenges, or inflexible scheduling—by offering virtual visits for therapy and follow-up care, while reserving in-person appointments for assessments and higher-intensity interventions.
The partnership with Northwell Health represents a pivotal step toward embedding pediatric mental health into mainstream healthcare. By collaborating with one of the nation’s most respected health systems, Brightline can scale its impact, train more providers in evidence-based pediatric practices, and help normalize mental health as an essential component of overall child wellness.
As the mental health needs of America’s youth continue to grow—exacerbated by the lingering effects of the pandemic, social media pressures, academic stress, and societal instability—innovative solutions like Brightline’s are more critical than ever. With its combination of clinical excellence, technological enablement, strategic partnerships, and unwavering focus on family experience, Brightline is not just expanding access; it’s redefining what’s possible in pediatric mental health care.
The Manhattan clinic is now accepting new patients, with same-week availability for many services. Families interested in learning more or scheduling an appointment can visit Brightline’s website or contact their care coordination team directly. In a landscape where too many children fall through the cracks, Brightline is building a brighter, more connected path forward—one child, one family, at a time.
