mPulse Strengthens Connected Healthcare Platform and Expands National Capacity in Q2 2026
mPulse, a leading provider of Health Experience and Insights (HXI) technology, continued its strong momentum during the second quarter of 2026, advancing its connected healthcare platform, expanding its national infrastructure, introducing new engagement capabilities, and establishing a strategic partnership focused on Medicaid coverage continuity.
The company’s latest developments reflect the growing need for health plans to improve how they communicate with members while responding to changing regulatory requirements, increasing consumer expectations, and the operational challenges associated with healthcare administration. mPulse currently supports approximately 450 healthcare customers, including more than 50 of the 60 largest health plans in the United States.
As healthcare organizations continue investing in digital engagement, mPulse is positioning its HXI platform as a centralized environment where predictive analytics, communications, member portals, and personalized healthcare navigation can work together. Rather than relying on multiple disconnected point solutions, health plans can use a connected platform to coordinate member interactions and make engagement more timely and relevant.
Addressing the Healthcare Engagement Challenge
Member engagement remains a significant challenge for health plans. Despite years of investment in digital health tools, many consumers continue to report limited trust in their health insurance providers.
Recent industry data highlights the scale of the challenge. Only 30% of commercial health plan members say their health plan is a trusted partner in their health and wellness. This gap demonstrates that providing digital tools alone may not be enough. Health plans must also ensure that communications are relevant, personalized, easy to understand, and delivered at the right moment.
mPulse believes that a more connected approach can help organizations address these challenges. Its HXI platform brings together predictive intelligence, omnichannel communications, portals, and personalized navigation into a unified member experience.
The approach allows information gathered from one interaction to inform subsequent engagement. For example, a routine member communication can encourage a consumer to access a digital portal, while information from a clinical or administrative event can trigger a more personalized communication.
This connected model is designed to help health plans move beyond isolated campaigns and create ongoing relationships with their members.Bob Farrell, CEO of mPulse, said healthcare organizations are facing increasing pressure and are looking for fewer technology vendors capable of providing deeper and more comprehensive partnerships.
According to Farrell, integrating predictive insights, communications, portals, and engagement within one HXI platform enables each member interaction to build on previous interactions. An ID card mailing, for example, can become an opportunity to encourage portal registration, while an explanation of benefits can lead a member toward a self-service action. Similarly, a clinical signal can prompt a timely conversation about an individual’s care.
The company’s Q2 developments are therefore focused on creating a more connected journey rather than treating individual communications as separate activities.
Strategic Medicaid Partnership With Mirza
One of the major developments announced by mPulse during the quarter was a strategic partnership with Mirza.The collaboration combines mPulse’s AI-powered HXI platform with Mirza’s benefits eligibility technology to create what the companies describe as an industry-first, end-to-end Medicaid redetermination solution.
Medicaid redeterminations have become an important issue for health plans and beneficiaries following the resumption of eligibility reviews after the COVID-19-era continuous enrollment period. Millions of people experienced changes in Medicaid coverage during the unwinding process, with procedural issues representing a substantial share of disenrollments.
According to data cited by mPulse, more than 68% of Medicaid disenrollments in 2023 were procedural rather than related to individuals no longer meeting eligibility requirements. The impact extended to more than 14.3 million Americans.The figures demonstrate the importance of helping eligible members complete the necessary steps to maintain coverage.
The mPulse and Mirza solution is intended to address this problem by identifying members who may be at risk of losing coverage and engaging them through personalized, omnichannel communications. Once members are identified, Mirza’s mobile-first experience can guide them through eligibility and enrollment-related processes.
The combined approach is designed to connect outreach with action. Instead of simply notifying members that they need to complete a redetermination process, the solution can help direct them toward the next steps.For health plans, improving the redetermination experience could provide benefits beyond member satisfaction. Keeping eligible individuals connected to Medicaid coverage may help reduce avoidable churn, minimize administrative friction, and support continuity of care.
The partnership also illustrates mPulse’s broader strategy of combining its engagement capabilities with specialized technologies to address specific healthcare challenges.
Introducing Inflection Points
mPulse also expanded its engagement capabilities with the August launch of Inflection Points.The new offering is built on the company’s Predict and Engage capabilities and is intended to help health plans identify important changes in a member’s healthcare journey.
Traditional health plan engagement programs often rely on scheduled campaigns. Communications may be organized around a calendar, such as annual enrollment periods, seasonal health initiatives, or predefined outreach schedules.While calendar-based campaigns remain valuable, they may not always reflect what is happening with an individual member at a particular moment.
Inflection Points is designed to shift engagement toward an event-triggered model. The platform can identify meaningful changes in a member’s journey, determine an appropriate next action, and initiate relevant outreach when an intervention may have the greatest potential impact.
The offering includes a configurable library of Medicare and Medicaid triggers. These triggers cover events and circumstances such as recent diagnoses, follow-up related to prior authorization, provider changes, and avoidable healthcare utilization.By responding to these events, health plans can potentially make their communications more timely and contextually relevant.
For example, a recent diagnosis may represent an opportunity to provide educational resources or encourage appropriate follow-up care. A provider change could prompt communications that help a member understand their new care options. Similarly, prior authorization activity may create an opportunity for proactive communication that helps members understand what happens next.
The objective is to make engagement more responsive to actual member behavior and healthcare events rather than relying exclusively on predetermined schedules.
Expanding National Infrastructure
Alongside its technology developments, mPulse continued investing in the physical infrastructure required to support its growing healthcare customer base.During the second quarter, the company signed a long-term lease for a new Regional Operating Center in Phoenix, Arizona. The facility builds on an expansion strategy that mPulse had previewed earlier in the year, with western operations expected to begin in the fourth quarter.
The Phoenix facility is expected to strengthen the company’s national print and mail network by providing additional capacity and geographic redundancy.Although healthcare engagement is increasingly digital, physical communications remain an important component of health plan member outreach. Insurance cards, benefit information, regulatory notices, enrollment materials, and other communications may still need to be distributed through traditional mail channels.
A larger and more geographically distributed operating network can therefore help health plans maintain reliable communications while managing fluctuations in demand.The new Regional Operating Center is expected to add surge capacity and business continuity capabilities while helping shorten delivery timelines for members in Mountain and Pacific time zones.
The expansion is particularly relevant as health plans prepare for periods of increased communication volume, including the next open enrollment cycle.By adding operational capacity in the western United States, mPulse aims to create greater flexibility within its national network while reducing dependence on individual facilities.
A Connected Approach to Health Plan Engagement
The company’s Q2 developments point toward a broader transformation in how healthcare organizations approach member engagement.
Health plans increasingly need to coordinate multiple types of communication across different channels. Members may interact with their health plan through websites, mobile experiences, portals, email, text messages, phone calls, printed communications, and other touchpoints.
When these interactions operate independently, members may receive repetitive or poorly timed messages. Healthcare organizations can also struggle to understand whether a communication resulted in a meaningful action.A connected HXI platform can help address these issues by bringing information and engagement capabilities together.
mPulse’s strategy focuses on linking predictive intelligence with communication and navigation capabilities. The objective is not simply to send more messages but to improve the relevance and timing of those interactions.This distinction is increasingly important as consumers become accustomed to personalized digital experiences in other areas of their lives.
Healthcare organizations face additional complexity because member communications must often address sensitive clinical, financial, administrative, and regulatory matters. Providing the right information at the right time can influence whether individuals understand their benefits, complete required actions, access appropriate services, or remain connected to coverage.
Supporting Health Plans Through Changing Market Conditions
The healthcare industry continues to experience significant changes, including evolving regulations, shifting consumer expectations, rising healthcare costs, and increasing demand for digital experiences.Health plans must simultaneously manage operational efficiency and member experience. They are also under pressure to demonstrate measurable value from technology investments.
mPulse’s Q2 strategy addresses these requirements through a combination of technology expansion, specialized partnerships, and infrastructure investment.The Mirza partnership targets a specific challenge in Medicaid: helping eligible members navigate redetermination requirements and avoid unnecessary loss of coverage.
Inflection Points focuses on improving the timing and relevance of member engagement.The Phoenix Regional Operating Center addresses the operational side of the equation by expanding national print and mail capacity.
Together, these initiatives demonstrate an effort to connect technology, engagement, and operational delivery.As mPulse moves into the second half of 2026, its expanded platform capabilities and national infrastructure provide the foundation for further growth.
The company remains focused on supporting health plans as they seek to consolidate technology environments and develop more coordinated member experiences. Its customer base of approximately 450 healthcare organizations, including many of the country’s largest health plans, provides a broad environment in which to apply its HXI technology.
The continued development of predictive engagement capabilities could also help health plans move toward more proactive member interactions. Instead of waiting for members to initiate contact or relying solely on scheduled campaigns, organizations can respond to significant changes in a member’s healthcare journey.
At the same time, the expansion of physical infrastructure reinforces the continued importance of combining digital and traditional communication channels.Ultimately, mPulse’s second-quarter progress reflects a broader trend within healthcare: health plans are increasingly seeking integrated solutions capable of connecting data, technology, communication, and member action.
With its HXI platform, Mirza partnership, Inflection Points offering, and expanded national operating capacity, mPulse is continuing to build an ecosystem designed to help health plans deliver more connected and personalized experiences.
As regulatory requirements and member expectations continue to evolve, the ability to recognize important moments, communicate effectively, and guide members toward the next appropriate action will remain central to healthcare engagement. mPulse’s investments during Q2 2026 demonstrate its continued focus on helping health plans meet those demands while strengthening the infrastructure needed to support large-scale member communications and engagement.
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